BOOSTER

Booster took on AiaSound as the official energy partner with the headline “Boost the Vibe — Reflect It.”

We wanted to create a striking centerpiece that would not just light up the festival, but elevate everything around it.
The result was the Booster Tower - a massive truss-built structure designed to both dazzle and connect.

Equipped with an advanced lighting setup programmed to pulse across the entire festival grounds, the tower illuminated installations, bars, and art pieces in vibrant waves of color, quite literally boosting the vibe throughout the venue.

The base of the tower featured a custom-built mirrored tunnel - a distorted reflection zone with bold branding cues - that doubled as a social seating area
and a visual playground.

As the festival’s most photographed landmark, the Booster Tower became the meeting point, the backdrop, and the beacon that guided people through the night.
With Booster, everything - and everyone - shined a little brighter.